How to Market Yourself or Your School

In the the words of McKinsey, "we're all marketers now". But what can teachers and schools do to better promote themselves? In our last episode of 2018, we interview three ESL marketing experts (David Weller, Jonny Arthur and Peter Liu) about how (if you're a teacher) you can promote yourself and (if you're a manager) how you can promote your school.

For further reading, check out Seth Godin's book about marketing, "Purple Cow: Transform Your Business by Being Remarkable"

Image from Pixaby

Tracy Yu, Ross Thorburn and Peter Liu

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